Is Drift shutting down?
Here’s what’s happening, calmly.
Short version: reportedly, yes. Salesloft/Clari announced that Drift is being sunset and named 1mind as the successor. This page lays out what was announced, what it means for your team, and a concrete migration checklist — useful whether or not you ever talk to us.
The dates and windows below are as reported in coverage of the announcement, not official figures. Confirm the specifics for your account on Salesloft/Drift’s own site.
What’s happening
Salesloft — Drift’s owner, backed by Clari — announced that Drift is being sunset, with 1mind named as the successor product. Coverage of the announcement points to a wind-down around March 2026.
There is no single hard end-of-life date published broadly at time of writing. Reported migration windows are roughly 60–90 days and vary by contract, so for most teams the effective deadline is tied to their own renewal or contract terms rather than one company-wide cutoff.
What it means for you
Access may degrade before it ends. As a product winds down, support, uptime priority, and integrations tend to get less attention. Assume the experience gets worse on the way to the sunset, not that everything holds until the last day.
R&D on Drift has effectively ended.Engineering energy moves to the successor. The Drift you have now is roughly the Drift you’ll have until it’s gone — no new capabilities, and shrinking maintenance.
1mind is narrower than Drift was. Per public reporting, the recommended successor centers on AI video-avatar reps and does not include website visitor de-anonymization, web-wide intent data, or outbound email/LinkedIn automation. If you relied on Drift to qualify website visitors, the recommended path may not replace that job. Verify current 1mind capabilities on their website before deciding.
A migration checklist — no coverage gap.
Export your Drift data before the sunset
Pull your transcripts, conversation history, and contacts out of Drift while your account is still active. It is your data — get it before access degrades or the account closes.
Audit what you actually used Drift for
List the capabilities you truly relied on — visitor qualification, routing, meeting booking, intent data. That list, not the feature brochure, is what your replacement has to cover.
Pick a replacement for lead capture
Match the replacement to your audit, not to whichever product you were pointed at. If qualifying website visitors was the job, make sure the replacement reads intent and scores leads — 1mind reportedly does not.
Run it alongside Drift during the wind-down
Stand the replacement up in parallel while Drift is still live and compare the leads each hands your sales team on real traffic. No hard cutover, no coverage gap on your highest-intent channel.
Cut over before your contract lapses
Once the lead quality is confirmed, remove the Drift snippet and keep the replacement. Your website keeps qualifying visitors the day after Drift goes dark.
Weighing where to land the qualification motion? See the Drift alternative guide → or the full Acumen vs Drift comparison →
Drift sunset — common questions
Is Drift really being shut down?
Reportedly yes. Drift's owner, Salesloft (backed by Clari), announced that Drift is being sunset, with 1mind named as the successor product. Coverage of the announcement points to a wind-down around March 2026. Treat the specifics as reported rather than official until you confirm them for your account on Salesloft/Drift's own site — but if you've received a migration notice, you already have your answer.
When is Drift's end-of-life date?
No single hard end-of-life date has been published broadly at time of writing. Reported migration windows are roughly 60–90 days and vary by contract, so your effective deadline is likely tied to your own renewal or contract terms. Check your account notices and confirm your specific date directly with Salesloft/Drift rather than relying on a general figure.
Should I move to 1mind?
Only if 1mind does the job you actually hired Drift for. Per public reporting, 1mind is narrower than Drift was — it centers on AI video-avatar reps and reportedly does not include website visitor de-anonymization, web-wide intent data, or outbound email/LinkedIn automation. If you mainly used Drift to qualify website visitors, 1mind may not replace that. Verify current 1mind capabilities on their website before committing.
How do I export my Drift data?
Do it while your account is still active — it's your data. Export your conversation history and transcripts, your contacts and captured leads, and a record of your playbook logic before the sunset date. Most of the leads that matter are already in your CRM; the transcripts and contact history are the pieces you'll want to pull out of Drift specifically. Get them before access degrades.
What's the best Drift alternative?
It depends on the job. If you want live AI video demos, look at 1mind. If you want to keep qualifying website visitors — reading intent, scoring leads, and handing sales a qualified CRM record — Acumen is built for exactly that: self-serve, live in about 10 minutes, works with any CRM, free during beta and $149/mo after. Run it alongside your Drift wind-down and cut over before your contract lapses.
Keep qualifying visitors the day after Drift goes dark.
Acumen reads intent and scores every conversation, then hands sales a qualified CRM record. Self-serve, live in about 10 minutes, works with any CRM. Free during beta — run it alongside your Drift wind-down, confirm the lead quality, then cut over. Beta participants get preferred lifetime pricing.